Tuesday, January 17, 2012

The Real Economy

"Supervalu’s 1,280-store Save-A-Lot chain opens some supermarkets at midnight, when government benefits are loaded onto food stamp cards, and promotes higher priced bulk items early in the month. The chain switches to smaller sizes later as money dwindles..."

4 comments:

eahilf said...

The best part of the article:

While food-stamp recipients buy less-expensive items that don’t offer the higher margins of other food, it’s important that retailers market to lower-income consumers because “you want those clients coming into your store, not going somewhere else,” said Diane Swonk, chief economist at Mesirow Financial Inc. in Chicago.

You need 'chief economists' to figure stuff like that out. However, I must somewhat disagree with Chief Economist Swonk: there are definitely some "clients" that I would not want in my store.

Joe Nelson said...

Food stamps account for about 40 percent of sales at Save-A-Lot, up from 26 percent two years ago

Good god.

CP said...

Hey, there's 45 million people getting them now. They have to shop somewhere!

eahilf said...

Another day, another pounding for shorts.